We all work hard for paychecks, promotions and maybe even accolades. Lately we have been hearing about minority actors who want validation from the Oscars committee. I promise this is not venturing into the #OscarsSoWhite argument.
Two Black actresses almost duked it out online because of their concerns about minority actors not getting the recognition they deserve. It made me think about people, and bloggers, in particular.
Bloggers get validation from page shares, retweets, newsletter subscriptions, Facebook likes and shares and the number of viewers to their posts, to name a FEW.
Many bloggers also rely on your clicks. Click this link and the blogger will receive a commission off of your purchases. Enter this giveaway PLEASE so I can be considered for another giveaway promotion. A small number of monthly page views means continued rejection for paid promotions or sponsored posts. There’s a small shame attached to providing that dismal page view amount when applying for a paid promotion. Why lie?
But business is business. Bloggers aren’t just writers and social media promoters. They write, photograph, analyze numbers, create visuals for their site, create and edit videos, promote constantly on social media, design website, create podcasts, create e-books and webinars, engage on social media, they read other blogs and promote them, attend conferences and learn about every new social app that hits the market.
With this list of endless work, it’s not a surprise that they burnout quickly. That they need to unplug and decompress often. I recently attended a conference where many successful, long-time bloggers were burnt out. They didn’t take days off because it would hurt their pocket. If I take a weekend off Instagram I don’t even know how to get back on that horse! Seriously.So how do we combat needing validation? Click To Tweet
Finding other outlets? By not taking blogging so seriously? I don’t know.
For many bloggers, this is their livelihood. It’s food on the table. This isn’t my full-time job or career. It’s a jumping off point for my future, with my hopes of becoming a better writer. I didn’t anticipate all the other hats I’d have to wear.
Validation is important to some degree. Needing too much recognition blinds you from your purpose. Ego edges in and everything gets ugly.
But at what point does the lack of recognition become too much to bear?
At what point do you pivot?